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Reframing Organizations: Artistry, Choice and Leadership
- ISBN13: 9780787987992
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
First published in 1984, Lee Bolman and Terrence Deal?s best-selling book has become a classic in the field. Its four-frame model examines organizations as factories, families, jungles, and theaters or temples: The Structural Frame: how to organize and structure groups and teams to get results The Human Resource Frame: how to tailor organizations to satisfy human needs, improve human resource management, and build positive interpersonal… More >>
Reframing Organizations: Artistry, Choice and Leadership
Tags: Artistry, best selling book, Choice, frame model, human resource frame, human resource management, jungles, Leadership, lee bolman, Organizations, Reframing, reframing organizations, remainder mark, structure groups, terrence dealRelated posts
Brand Asset Management: Driving Profitable Growth Through Your Brands
Product Description
“Most companies do a poor job of managing their brands. Scott Davis vividly illustrates well-managed and poorly managed brand programs and provides the best methodology I have seen for improving your brand asset management.”
— Phil Kotler, S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University … More >>
Brand Asset Management: Driving Profitable Growth Through Your Brands
Tags: Asset, Brand, brand asset management, Brands, Driving, driving profitable growth, Growth, international marketing, kellogg school of management, kotler, Management, northwestern university, poor job, product description, Profitable, s c johnson, school of management, Through