Posts Tagged Management
Management Skills: A Jossey-Bass Reader
- ISBN13: 9780787973414
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Management Skills contains the best thinking from the biggest names in business management on a wide range of subjects including leadership, shaping the work environment, change, communicating, hiring and motivating employees, leading teams, and much more. The author list of this invaluable resource reads like a who’s who of business management. This extraordinary collection features chapters from Robert R. Albright, David Batstone, Warren Bennis, Lee G. Bolman, Ric… More >>
Management Skills: A Jossey-Bass Reader
Tags: albright, collection features, david batstone, invaluable resource, jossey bass, JosseyBass, Management, management skills, motivating employees, Reader, remainder mark, Skills, warren bennis, work environmentRelated posts
Brand Asset Management: Driving Profitable Growth Through Your Brands
Product Description
“Most companies do a poor job of managing their brands. Scott Davis vividly illustrates well-managed and poorly managed brand programs and provides the best methodology I have seen for improving your brand asset management.”
— Phil Kotler, S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University … More >>
Brand Asset Management: Driving Profitable Growth Through Your Brands
Tags: Asset, Brand, brand asset management, Brands, Driving, driving profitable growth, Growth, international marketing, kellogg school of management, kotler, Management, northwestern university, poor job, product description, Profitable, s c johnson, school of management, ThroughRelated posts
Qualitative Research in Business & Management
Product Description
In this advanced textbook, Michael Myers brings a wealth of insight to the research process. Combining abstract and theoretical considerations with those of a practical nature, such as tips for interviewing or for the final stage of writing up, Myers establishes an expansive resource for those involved in qualitative research that will aid them from start to finish.
… More >>
Qualitative Research in Business & Management
Tags: Business, business management, expansive resource, insight, Management, michael myers, Qualitative, qualitative research, Research, textbook, theoretical considerations, tips for interviewingRelated posts